Monetization on the internet has become a very popular way to make money nowadays, as there are thousands of different options you can choose. The requirements are also pretty low – all you need is a plan, a computer and stable internet connection. There are plenty of tools available, both free and paid, which can be used to create an online business. One of the best things about starting a website or small online business is that you don’t need a lot of starting capital. We would like to recommend a couple of steps which turned out to be very important in making your business successful.
Find Your Niche
‘Your eyes should be set on the market first, not the product’ said Ethan Rowe one of the co-founder of top UK Casino Bonuses Comparison Sites, CasinobiggestBonus. The first thing an online entrepreneur has to check is potential competition and how saturated the market is at the moment. This will significantly boost your chances of success. We are looking for a group of people in need of something, something that is not fully available on the internet or if you can offer an upgraded service. Starting a website with the latest football news is probably not a that great idea if you want to make serious money. Why? Because there are already thousands of websites doing the same thing. We are not saying you should focus on a niche without any competition at all, as that would be almost impossible to find.
Tracking online forums and seeing peoples’ needs and problems could help. There are also several methods to do keyword research, to see what is being browsed a lot on the internet but without many sites to provide solid service. Checking out potential competitors is always a good thing as well. Taking notes of their approach and making notes is surely going to help to develop your product or to bring up some new idea. Use what you learn with the methods above and decide on website niche. Do it better than others!
Learn How To Monetize The Traffic
This one is heavily going to depend on the traffic you are getting, geo locations and other factors. We strongly recommend keeping a track of all interesting stats from google analytics account. If you are not familiar with google analytics, it shows everything a website owner should know. The way how visitors reach the site, source of the traffic, their browser or device. If you have 90% traffic coming from mobile phone users, you might consider adjusting the site to them more. Also, if the daily visits are high, but coming from countries that are not easy to convert in terms of online payments (Africa, some parts of Asia, etc), it might be wise to place ad banners at the start. Website owner is simply going to earn money for each visitor they get, and it is one of the most popular ways to monetize today. Depending on your niche or product, create subscriber-only categories, add a donation button to the website, market the product through e-mail campaigns, etc. Create the urgency for your product, make sure you are selling something useful to the other side and that’s it! The options are endless and there are plenty of guides online on how to monetize a website.
Site Design is Very Important
Once you decided on niche and way to monetize your online business, you are ready to work on better site design. Our recommendation here is to keep things simple. Some of the visitors can spend only five to ten seconds on the website, which means you have to get something catchy to get their attention. If not, they will be gone, as well as the potential sale or longterm visitor. Navigation on a website has to be flawless and simple for all popular pages. Website readers should be able to browse it without any issues and always be two or three clicks away from finding what they want. Make sure it is user-friendly and invest money in paying a developer if needed. Who would visit a website daily if it loading slow, it’s hard to read and doesn’t have proper navigation?
Consider Advertising Services and Create Content for Search Engines
One of the most popular ways for new websites to get on the map is the Pay Per Click form of advertising. There are a couple of advantages we would like to mention about this method. These ads are showing up on the search pages instantly, which means you don’t have to wait a lot. Another thing PPC advertising is allowing you to run tests for different keywords and see which one is giving the best result. So for a fair price you are getting instant traffic and a chance to see which keyword converts the best.
Besides this, putting Search Engine Optimized (also known as SEO) content on your website is going to bring visitors on the long run. It is also going to help you get better rankings on Google, which means more visibility and a better chance to find new customers. Pay Per Click advertising is surely a good way to start things and get the necessary info.
Establish a Reputation
Besides selling different product or services on your website, it is also important to give out some useful information for free. This will help you both with customers, search engine rankings and bring long-term visitors. Creating different types of articles, videos or guides to your audience without a fee is going to be appreciated by your readers. Stay active if your website has a forum and try to answer some of the most popular questions about the page. Building a reputation and having a healthy relationship with visitors is always a good thing in the long term. Also, selling a good product or service is always going to make the customer come back for more.
