There are over 500 million blogs on the Internet today, but over 81% of bloggers never make more than $150 off it. Those who manage to make a living off their website or to use this section of it to boost their business significantly put in a lot more work into making their blog work. They use the right tactics and tools that provide results and if you want to join their number, you need to learn how they achieve this exactly.
How to Make Your Blog Bring Money: 4 Steps You Cannot Miss
1. Hire at least one professional editor
Today people seek quality in everything and content is no exception. A professional editor will make sure that the content that makes it onto the pages of your blog is impeccable. The work of an editor is unseen. Therefore, they are so often underestimated. But these professionals have great power.
Today you can easily hire a freelance editor to reduce the cost. Be sure to check out top-performing blogs in your niche and then take a look at some of the least popular blogs. Compare the quality and you’ll be able to see the effects of an editor’s invisible touch.
2. Invest in the best hosting you can afford (and upgrade as soon as you can)
Speaking of quality, website performance is another thing you need to make as perfect as possible. This means that free hosting is out of the question. You need a website that will run smoothly and will ensure your visitors can enjoy content of the highest quality (think hi-res videos and images). Consider FTP hosting as despite the fact that FTP was invented back in 1971, it remains one of the best methods of data transfer. Therefore, FTP servers are highly reliable.
Never settle for mediocre hosting even if it’s all you can afford at the beginning. As soon as your blog starts showing progress, be sure to invest in an upgrade. This is quite literally an investment into your future in this business.
3. Use influencers and other bloggers for promotion
Promoting your blog through social media and email as well as optimizing your content for search engines are all essential things you have to do. However, they aren’t enough to gain your blog notoriety today. Remember you have millions of competitors, regardless of what your chosen niche is. Using influencers and other bloggers for promoting your content is one of the most effective marketing methods available to you.
Note that doing this won’t be easy as no influencer will promote you out of the goodness of their heart. This means you need to use a variety of tricks to reach out to other bloggers. You also need to offer them something in return. In most cases, you will have to promote their content in return because a beginner blogger usually has little to offer aside from whatever small subscriber’s list they’ve gained.
Do not look down on paid content promotion as well if you can afford it.
4. Post videos (even if you aren’t a vlogger)
Running a blog that’s primarily textual doesn’t mean you can ignore the fact that videos are the top content format of today. Therefore, you have to fill your own website with an occasional video, regardless of how you feel about it personally.
If creating videos is too much of a challenge for you, reach out to other bloggers and offer them to guest post clips on your website. You should also consider doing an occasional Live stream on Facebook or YouTube and posting clips of it on your blog later. At the very least, create some basic how-to videos using basic animation tools. These will help you connect to your subscribers on a deeper level.