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Jeremiah Owyang from Forrester talks Social Media for Social Good at SXSW09 |
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Posted by Jordan Viator at Mar 15, 2009 11:57 AM CDT
Categories: Constituent Empowerment, Nonprofit Trends, NPtech, Social Media, Technology |
I've been pleasantly surprised by the presence of socially-responsible chatter and nonprofit technology at this year's South by Southwest Interactive conference. And while the nonprofit technology crowd is out in full force, I've also seen a great deal of general technology and interactive thought leaders taking an interest in using technology for social good, especially when it comes to social media.
I had the pleasure of catching Jeremiah Owyang (@jowyang), Senior Analyst of Social Computing at Forrester and author of the Web Strategist blog, in the halls of SXSW for a quick video interview on how he thinks people can be harnessing social media and the Internet for social good.
His top tips included:
1. Try to understand which technology your audience uses
2. Decide on what your goals and objectives are
3. Measure your successes to learn for the next time
Check out his full video interview below. And a big thanks to Jeremiah for the great tips to share!
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