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Keys to Connecting With Donors (and High Fives) from MediaSauce at AFP International |
One of the most packed sessions I attended at the Association of Fundraising Professionals International Conference in New Orleans this week was titled "Connecting with your donors: How to balance new and traditional media. Scott Henderson and Mitch Maxson, from MediaSauce not only entertained the crowd with their energetic session they provided some compelling information that can help nonprofits better tell their story to engage donors, volunteers and other supporters.
I caught up with Scott and Mitch and was able to ask them a few questions and get more compelling insight from this dynamic duo… (By the way, for those of you who could not attend AFP in New Orleans, we took this video with a shade of green so that you could pretend you stayed out on Bourbon Street too late the night before…actually, I hit a button and user error caused the color challenge – sorry!)
High Five!! Creativity, energy and passion are three words that jump to mind to describe Scott and Mitch, so if you like that type of marketing insight, check out the MS the Blog.
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