Welcome to Connection Café, a blog created from the hearts
and minds of the employees of Convio. Our vision for this blog is to aggregate
the latest trends, ideas and best practices for nonprofits online. Through
discussions about online communication tactics, the latest in Web 2.0 strategies
and integration of offline and online campaigns, we hope to share insight and
create an open and honest dialogue in the nonprofit technology world.
Unlike other corporate blogs you may have looked at, you
won’t find information or sales pitches about our latest product and service
offerings here. Instead, we are venturing out and doing something different -
we’ll be writing about the issues you
care about and the topics that can help
you succeed online. From time to time that means our products and
technologies and how clients are using them to get results will be part of the
discussion, but we don’t want it to be a sales pitch, so let us know if we
cross that line.
Connection Café will discuss how the Internet is
fundamentally changing the way people connect with causes, forcing nonprofits to
rethink the traditional models for communication, advocacy and fundraising. We
want to share our internal resources and expertise with you, as well as
information from our Fusion Partners and point you to other online sources that
are having the same, or better, discussions. Bottom line, we want to keep you better
connected and engaged with the people, ideas and technology that are driving
the industry.
Over the past eight years, we’ve kept you connected with our
Convio Connection newsletter, presence at industry events and our online client
community. Now I’m inviting you - the nonprofit Executive Director, the weekend
volunteer, the marketing/communications expert – to connect with us once again
by being a part of our online discussion.
So, when we think we have something
valuable to share, you’ll see it here. And while it may be natural for us to
draw from past work experience, this blog is not about Convio as a company but
rather the people, ideas and technology that are fueling the industry we serve.
If you see us veering off that path or becoming too Convio-centric, send a note
or post a comment to let us know. You have my word that we’ll listen to what
you have to say.
I hope that each person who reads
this blog will find something beneficial in the editorials, news and multimedia
content we produce. We also want to read
your comments, get your suggestions and do our best to answer your questions –
or find someone to answer them. I
encourage you to reach out and give us feedback from time to time on what we’re
doing well and what we can improve on.
-Gene, CEO